{"id":219679,"date":"2021-03-06T16:11:18","date_gmt":"2021-03-06T16:11:18","guid":{"rendered":"https:\/\/ecg-electro.eu\/o-nas\/"},"modified":"2024-04-03T13:56:33","modified_gmt":"2024-04-03T11:56:33","slug":"o-nas","status":"publish","type":"page","link":"https:\/\/ecg-electro.eu\/cs\/o-nas\/","title":{"rendered":"O n\u00e1s"},"content":{"rendered":"\t\t
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PRO\u010c ZVOLIT ZNA\u010cKU ECG<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Dostupn\u00e1 elektronika bez kompromis\u016f<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Zna\u010dka ECG je zn\u00e1m\u00e1 \u0161irok\u00fdm sortimentem dom\u00e1c\u00edch elektrospot\u0159ebi\u010d\u016f. Ze v\u0161eho nejv\u00edc se zam\u011b\u0159uje na p\u0159\u00edpravu pokrm\u016f, vedle toho v\u0161ak nab\u00edz\u00ed i \u0159adu pomocn\u00edk\u016f pro \u00faklid, pran\u00ed, cestov\u00e1n\u00ed nebo p\u00e9\u010di o t\u011blo. V\u00a0neposledn\u00ed \u0159ad\u011b pak p\u0159in\u00e1\u0161\u00ed do va\u0161ich domov\u016f spoustu z\u00e1bavy \u2013 t\u0159eba prost\u0159ednictv\u00edm chytr\u00fdch UHD televizor\u016f s\u00a0modern\u00edmi smart syst\u00e9my, kter\u00e9 inovujeme v\u00a0souladu s\u00a0v\u00fdvojem nov\u00fdch platforem, nebo rozhlasov\u00fdmi p\u0159ij\u00edma\u010di, kter\u00e9 jsou vybaveny i sou\u010dasn\u00fdm standardem DAB+.<\/p>

Ka\u017ed\u00fd v\u00fdrobek vyv\u00edj\u00ed zku\u0161en\u00fd t\u00fdm produktov\u00fdch mana\u017eer\u016f. Funk\u010dnost, v\u00fdkon, pohodln\u00e9 ovl\u00e1d\u00e1n\u00ed a snadn\u00e1 \u00fadr\u017eba, to jsou jen z\u00e1kladn\u00ed krit\u00e9ria p\u0159i v\u00fdb\u011bru funkc\u00ed. Velkou roli hraje i materi\u00e1l, barevn\u00e9 proveden\u00ed a ergonomie. Ne\u017e je v\u00fdrobek uveden na trh, zevrubn\u011b jej testujeme, a to nejen po funk\u010dn\u00ed str\u00e1nce, ale tak\u00e9 z\u00a0hlediska jednoduchosti a intuitivnosti ovl\u00e1d\u00e1n\u00ed.<\/p>

ECG sleduje nejnov\u011bj\u0161\u00ed trendy. Ty\u010dov\u00e9 vysava\u010de, multifunk\u010dn\u00ed hrnce a horkovzdu\u0161n\u00e9 frit\u00e9zy jsou p\u0159\u00edklady novinek, kter\u00e9 na trhu v\u00a0posledn\u00edch letech v\u00fdznamn\u011b rostly. ECG tyto tendence pe\u010dliv\u011b monitoruje a p\u0159izp\u016fsobuje tomu i sv\u016fj sortiment. Proto jsou nap\u0159. v\u00a0na\u0161\u00ed nab\u00eddce ty\u010dov\u00e9 vysava\u010de od z\u00e1kladn\u00edho modelu a\u017e po v\u00fdkonn\u00fd ty\u010dov\u00fd vysava\u010d, kter\u00fd pln\u011b nahrad\u00ed klasick\u00fd lux.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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D\u016fraz na kvalitu a bezpe\u010dnost<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Na vysok\u00fd standard kvality db\u00e1me u\u017e p\u0159i prvn\u00ed my\u0161lence na nov\u00fd produkt. Ve spolupr\u00e1ci s\u00a0certifikovan\u00fdmi zku\u0161ebn\u00edmi institucemi a laborato\u0159emi z\u00a0\u010cR i ze zahrani\u010d\u00ed prov\u00e1d\u00edme p\u0159\u00edsn\u00e9 vstupn\u00ed testy, kter\u00e9 n\u00e1m pom\u00e1haj\u00ed odhalit p\u0159\u00edpadn\u00e9 technick\u00e9 chyby \u010di konstruk\u010dn\u00ed nedostatky. Do v\u00fdrobn\u00edho procesu tak pokra\u010duj\u00ed jen prov\u011b\u0159en\u00e9 produkty, kter\u00e9 jsou technicky i zdravotn\u011b nez\u00e1vadn\u00e9.<\/p>

Na\u0161e v\u00fdrobky vznikaj\u00ed v\u00a0souladu s platnou legislativou EU a spl\u0148uj\u00ed technick\u00e9, bezpe\u010dnostn\u00ed i hygienick\u00e9 normy. Bezpe\u010dnost a zdrav\u00ed u\u017eivatel\u016f na\u0161ich v\u00fdrobk\u016f je toti\u017e pro n\u00e1s prioritou. V\u0161e, co vyrob\u00edme, zkr\u00e1tka proch\u00e1z\u00ed pe\u010dlivou kontrolou kvality a do na\u0161ich sklad\u016f putuje a\u017e po schv\u00e1len\u00ed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u017divotn\u00ed prost\u0159ed\u00ed n\u00e1m nen\u00ed lhostejn\u00e9<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Osud na\u0161\u00ed planety nen\u00ed zna\u010dce ECG lhostejn\u00fd, a tak se sna\u017e\u00edme p\u0159istupovat ke spole\u010dn\u00e9mu \u017eivotn\u00edmu prost\u0159ed\u00ed zodpov\u011bdn\u011b. V posledn\u00edch letech se proto v\u00edce orientujeme na energeticky \u00fasporn\u00e9 produkty a p\u0159ij\u00edm\u00e1me i ekologick\u00e1 opat\u0159en\u00ed, d\u00edky nim\u017e m\u00e9n\u011b zat\u011b\u017eujeme \u017eivotn\u00ed prost\u0159ed\u00ed. Star\u00e1me se i o bezpe\u010dnou a ekologickou likvidaci ji\u017e vyslou\u017eil\u00fdch spot\u0159ebi\u010d\u016f a jsme zapojen\u00ed v kolektivn\u00edch syst\u00e9mech zp\u011btn\u00e9ho odb\u011bru elektroza\u0159\u00edzen\u00ed a obalov\u00fdch materi\u00e1l\u016f.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Naslouch\u00e1me p\u0159\u00e1n\u00edm na\u0161ich z\u00e1kazn\u00edk\u016f <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Navrhov\u00e1n\u00ed a v\u00fdvoj produkt\u016f ECG prob\u00edh\u00e1 v\u00a0\u010cesk\u00e9 republice, tedy v\u00a0zemi, kde je i domovsk\u00e1 centr\u00e1la zna\u010dky. Se z\u0159etelem na r\u016fzn\u00e1 specifika trh\u016f v jednotliv\u00fdch regionech Evropy n\u00e1m pak pom\u00e1haj\u00ed i na\u0161e zahrani\u010dn\u00ed kancel\u00e1\u0159e, kter\u00e9 zna\u010dku zastupuj\u00ed v\u00a0r\u016fzn\u00fdch evropsk\u00fdch zem\u00edch.<\/p>

Velmi d\u016fle\u017eit\u00e1 je pro n\u00e1s zp\u011btn\u00e1 vazba od na\u0161ich z\u00e1kazn\u00edk\u016f a koncov\u00fdch u\u017eivatel\u016f produkt\u016f. Ka\u017ed\u00fd trh m\u00e1 sv\u00e9 specifick\u00e9 pot\u0159eby, a co plat\u00ed na severu Evropy, nemus\u00ed nutn\u011b platit pro jih na\u0161eho kontinentu. Za v\u0161ech okolnost\u00ed v\u0161ak um\u00edme naj\u00edt v\u00fdrobce a dobr\u00fd n\u00e1pad prom\u011bnit na u\u017eite\u010dn\u00fd v\u00fdrobek. Samostatn\u00e1 kapitola je pak zak\u00e1zkov\u00e1 v\u00fdroba.<\/p>

P\u0159\u00edkladem jsou unik\u00e1tn\u00ed minibary v\u00a0klubov\u00fdch barv\u00e1ch, kter\u00e9 jsme m\u011bli tu \u010dest vyrobit pro n\u011bmeck\u00e9 fotbalov\u00e9 t\u00fdmy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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V\u00fdrobky ECG koup\u00edte u elektro specialisty i u lok\u00e1ln\u00edho prodejce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Jedn\u00edm z\u00a0princip\u016f zna\u010dky ECG je dobr\u00e1 dostupnost pro \u0161irokou skupinu z\u00e1kazn\u00edk\u016f.\u00a0Jsme tedy otev\u0159en\u00ed spolupr\u00e1ci se v\u0161emi typy prodejn\u00edch kan\u00e1l\u016f. Zbo\u017e\u00ed s logem ECG koup\u00edte jak ve velk\u00fdch\u00a0obchodn\u00edch s\u00edt\u00edch s elektrem, jejich\u017e prodejny jsou v\u011bt\u0161inou soust\u0159ed\u011bny ve velk\u00fdch m\u011bstech, tak i u lok\u00e1ln\u00edch prodejc\u016f, kte\u0159\u00ed se sv\u00fdmi prodejnami pokr\u00fdvaj\u00ed zejm\u00e9na men\u0161\u00ed m\u011bsta a obce.\u00a0V\u00fdrobky ECG si m\u016f\u017eete samoz\u0159ejm\u011b objednat i p\u0159es internet, najdete je v\u00a0nab\u00eddk\u00e1ch velk\u00fdch i mal\u00fdch e-shop\u016f. V\u00a0neposledn\u00ed \u0159ad\u011b se pak mohou z\u00e1kazn\u00edci s\u00a0produkty ECG setkat na prodejn\u00edch ploch\u00e1ch hypermarket\u016f mezin\u00e1rodn\u00edch obchodn\u00edch \u0159et\u011bzc\u016f.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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V\u00fdrobky ECG jsou popul\u00e1rn\u00ed u z\u00e1kazn\u00edk\u016f v r\u016fzn\u00fdch \u010d\u00e1stech Evropy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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ECG nen\u00ed jen lok\u00e1ln\u00ed zna\u010dkou, jak tomu bylo v\u00a0dob\u00e1ch jej\u00edho vzniku. V pr\u016fb\u011bhu sv\u00e9 historie se v\u00fdrobky t\u00e9to zna\u010dky dok\u00e1zaly prosadit na mnoha zahrani\u010dn\u00edch trz\u00edch, a to nejen v\u00a0Evrop\u011b, ale i na dal\u0161\u00edch kontinentech.<\/p>

Strategii pokryt\u00ed trhu m\u00e1 zna\u010dka vybudovanou v zem\u00edch st\u0159edn\u00ed Evropy, ov\u0161em buduje ji i v dal\u0161\u00edch lokalit\u00e1ch. ECG dnes najdete na v\u011bt\u0161in\u011b evropsk\u00fdch trh\u016f. Velk\u00fd n\u00e1r\u016fst prodej\u016f jsme zaznamenali nap\u0159. na Jadranu \u010di v N\u011bmecku. Nov\u011b rostou prodeje i na modern\u00edch online platform\u00e1ch typu \u201emarket place\u201c \u2013 pr\u00e1v\u011b d\u00edky online trhu \u010dasto p\u0159ekra\u010dujeme hranice mate\u0159sk\u00e9 firmy a zbo\u017e\u00ed ECG je dostupn\u00e9 ve v\u00edce zem\u00edch.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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ZA\u010c\u00c1TEK PRODUKCE V ROCE 1996<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Historie zna\u010dky ECG<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Historie ECG se za\u010dala ps\u00e1t ji\u017e v roce 1996, kdy zna\u010dka vznikla a p\u0159edstavila sv\u00e9 prvn\u00ed v\u00fdrobky. Obrovsk\u00fd prodejn\u00ed \u00fasp\u011bch tehdy zaznamenaly jej\u00ed mikrovlnn\u00e9 trouby \u2013 zejm\u00e9na d\u00edky atraktivn\u00edm cen\u00e1m a pom\u011brn\u011b \u0161irok\u00e9mu sortimentu se ji\u017e v za\u010d\u00e1tc\u00edch staly velk\u00fdm konkurentem tradi\u010dn\u00edch zna\u010dek. Po n\u011bkolika letech prodeje se pak uk\u00e1zala jejich dal\u0161\u00ed d\u016fle\u017eit\u00e1 vlastnost: spolehlivost. Mikrovlnn\u00e9 trouby se tak staly z\u00e1kladn\u00edm stavebn\u00edm kamenem sortimentu zna\u010dky ECG.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Spolehlivost jako v\u00fdznamn\u00e1 vlastnost neust\u00e1le roz\u0161i\u0159ovan\u00e9ho sortimentu ECG<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Spole\u010dnost K+B Progres, kter\u00e1 je majitelem zna\u010dky ECG, nad\u00e1le investovala nemal\u00e9 \u00fasil\u00ed a prost\u0159edky do rozvoje a roz\u0161\u00ed\u0159en\u00ed sortimentu. D\u00edky vhodn\u011b zvolen\u00e9 strategii \u2013 nab\u00edzet kvalitn\u00ed produkty za atraktivn\u00ed ceny \u2013 se staly \u00fasp\u011b\u0161n\u00fdmi z\u00e1stupci zna\u010dky ECG i v\u00fdrobky z\u00a0dal\u0161\u00edch kategori\u00ed elektra. Neust\u00e1l\u00e9 roz\u0161i\u0159ov\u00e1n\u00ed sortimentu drobn\u00fdch kuchy\u0148sk\u00fdch a dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f umo\u017enilo zna\u010dce postupn\u011b zaujmout pozice na prodejn\u00edch pultech specializovan\u00fdch elektroprodejen i velk\u00fdch prodejn\u00edch \u0159et\u011bzc\u016f.<\/p>

Ani v dal\u0161\u00edm obdob\u00ed zna\u010dka nez\u016fstala st\u00e1t na m\u00edst\u011b, b\u011bhem n\u011bkolika let vstoupila i do oblasti audia, videa a televizor\u016f. V n\u00e1sleduj\u00edc\u00edch letech se rozrostla o kategorie tzv. velk\u00fdch dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f, jako jsou chladni\u010dky, automatick\u00e9 pra\u010dky, my\u010dky n\u00e1dob\u00ed apod. Pot\u00e9 n\u00e1sledovalo logick\u00e9 roz\u0161\u00ed\u0159en\u00ed o vestavn\u00e9 spot\u0159ebi\u010de, v\u00a0podob\u011b kvalitn\u00edch a cenov\u011b dostupn\u00fdch model\u016f vestavn\u00fdch desek, trub a kuchy\u0148sk\u00fdch odsava\u010d\u016f par. T\u00edm se z ECG stala zna\u010dka s ucelen\u00fdm sortimentem spot\u0159ebn\u00ed elektroniky a dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f.<\/p><\/article>

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POSUN DOP\u0158EDU<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\u00c9ra prodeje produkt\u016f ECG za\u010dala v zemi vzniku zna\u010dky, tedy v \u010cesk\u00e9 republice. V devades\u00e1t\u00fdch letech se prod\u00e1vala v\u011bt\u0161ina elektroniky v maloobchodn\u00edch prodejn\u00e1ch nez\u00e1visl\u00fdch prodejc\u016f elektra. Neust\u00e1l\u00e9 roz\u0161i\u0159ov\u00e1n\u00ed sortimentu drobn\u00fdch kuchy\u0148sk\u00fdch a dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f umo\u017enilo zna\u010dce postupn\u011b zaujmout pozice na prodejn\u00edch ploch\u00e1ch specializovan\u00fdch elektroprodejen, prodejn\u00edch \u0159et\u011bzc\u016f a hypermarket\u016f. S n\u00e1stupem internetov\u00e9ho obchodov\u00e1n\u00ed a n\u00e1sledn\u00fdm rozvojem e-shop\u016f nez\u016fstala ani zna\u010dka ECG opod\u00e1l. V \u010cesk\u00e9 republice se stala postupem \u010dasu pevn\u00fdm pil\u00ed\u0159em stabiln\u00edho sortimentu nap\u0159\u00ed\u010d cel\u00fdm spektrem prodejn\u00edch kan\u00e1l\u016f.<\/p>

Po etablov\u00e1n\u00ed na dom\u00e1c\u00edm trhu zam\u00ed\u0159ily produkty zna\u010dky ECG za hranice, v prvn\u00ed f\u00e1zi k soused\u016fm na Slovensko. N\u00e1sledovala expanze do dal\u0161\u00edch sousedn\u00edch zem\u00ed, tedy do Ma\u010farska a Polska. Dal\u0161\u00edmi trhy, kde se zna\u010dka \u00fasp\u011b\u0161n\u011b usadila, byly Chorvatsko, Slovinsko, Srbsko, Bosna a Hercegovina \u010di \u010cern\u00e1 Hora. Pozd\u011bji dostaly produkty ECG svou \u0161anci i na vysp\u011bl\u00fdch z\u00e1padoevropsk\u00fdch trz\u00edch \u2013 v N\u011bmecku a Rakousku, kde obst\u00e1ly v tvrd\u00e9 konkurenci dom\u00e1c\u00edch i glob\u00e1ln\u00edch zna\u010dek.<\/p>

V\u00fdvoj a r\u016fst zna\u010dky se nezastavil ani v sou\u010dasnosti. Ka\u017ed\u00fd den vyv\u00edj\u00ed n\u00e1\u0161 t\u00fdm zna\u010dn\u00e9 \u00fasil\u00ed, aby novodob\u00e1 historie zna\u010dky ECG psala dal\u0161\u00ed a dal\u0161\u00ed zaj\u00edmav\u00e9 kapitoly.<\/p>

\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

PRO\u010c ZVOLIT ZNA\u010cKU ECG Dostupn\u00e1 elektronika bez kompromis\u016f Zna\u010dka ECG je zn\u00e1m\u00e1 \u0161irok\u00fdm sortimentem dom\u00e1c\u00edch elektrospot\u0159ebi\u010d\u016f. Ze v\u0161eho nejv\u00edc se zam\u011b\u0159uje na p\u0159\u00edpravu pokrm\u016f, vedle toho v\u0161ak nab\u00edz\u00ed i \u0159adu pomocn\u00edk\u016f pro \u00faklid, pran\u00ed, cestov\u00e1n\u00ed nebo p\u00e9\u010di o t\u011blo. V\u00a0neposledn\u00ed \u0159ad\u011b pak p\u0159in\u00e1\u0161\u00ed do va\u0161ich domov\u016f spoustu z\u00e1bavy \u2013 t\u0159eba prost\u0159ednictv\u00edm chytr\u00fdch UHD televizor\u016f s\u00a0modern\u00edmi […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-219679","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/pages\/219679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/comments?post=219679"}],"version-history":[{"count":5,"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/pages\/219679\/revisions"}],"predecessor-version":[{"id":2413625,"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/pages\/219679\/revisions\/2413625"}],"wp:attachment":[{"href":"https:\/\/ecg-electro.eu\/cs\/wp-json\/wp\/v2\/media?parent=219679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}